Flower regulation is not so popular practice in Gujarat but is adopted by farmers in other states of India. It means to produce flowers at desired periods for getting higher economic return than normal blooming season and to reduce market glut during peak flowering time. It is necessary to produce off season flowers for continuous accessibility of flowers throughout the year. Photoperiodic manipulation, pinching, planting time, use of plant growth regulators and offseason cultivars are various techniques for flower forcing in chrysanthemum. The goals of flower regulation are production at specific-date, year-round production, to distribute employment throughout the year, to reduce imports and balance of trade deficit, to increase farmers? income and to satisfy the customers at the time of needs.